Measure Brand Health
Assess Brand Usage & Attitudes
Competitive Benchmarking
Concept Testing
New Product Testing
Calculating Risk
Market Testing
Purchase Cycle Analyses
Perceptual Pricing
Pricing Analytics and Testing
When Life Technologies wanted to understand priorities and relevance of their product innovations, we gave them a framework that did just that.
When Red Mango wanted to understand its product benefits, we provided research that helped drive the look and feel of its advertising and merchandising campaigns.
When Charming Charlie was exploring concepts for a new customer loyalty program, we generated a survey that identified clear winners and measured likely success.
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